Compare brand and product performance in stores
Table of Contents
Category Specific Characteristics
Key Questions Answered
- What brands and products provide the highest sales in my store?
- Are there certain category attributes lacking on my shelves?
- How have sales changes as my assortment has changed?
- What categories and attributes over perform in my store?
Snapshot
Use as a summary of store assortment changes overtime.
Hover over trendline to change from the entire time period to reflect month to month changes and total sales.
Channel Trends
Follow a trending view and overall share across the channels your stores sell in.
Category Trends
Track overall category sales and trends as your assortment changes.
- Use the category level drop down to change the level of the category hierarchy reflected in the visuals.
- Track both overall sales as well as share of total portfolio trending
Track the impact of assortment expansion on total sales.
- Use as a way to get context of assortment performance to target where each store is over and under performing with some of the more detail visuals.
Category Specific Characteristics
Broken into sections with category specific characteristics for Flower, Extracts, and Ingestibles.
Flower example:
Start to unpack assortment optimization opportunities by different category attribute performance.
- Use different filters to hone in on what assortment expansion opportunities there are, such as other brands that are selling some of your top strains, offering more of a certain size, or adjusting pricing for attributes you want to be more competitive with.
- Use the "Top N" to toggle the view of Top Strains, such as seeing bottom N performing strains, top or bottom percentile, or expanding out past 15.
Top Brands and Products
View top brands and products at a point in time, as well as trending.
- Top Brands - Trending reflects the top brands each month, so it's easy to follow what brands are falling in and out of the the top 10 classification
- Change the the drop down to "Bottom N" to optimize assortment by identifying low performing brands in your stores
