Key Steps
Step 1: Access Out-of-Stock Analysis 0:00
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Navigate to the sales enablement dashboard.
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Locate the out-of-stock analysis feature.
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Review the product-level data to determine the stock status of each product (in-stock, out-of-stock, partially stocked).
Step 2: Identify Prioritization Needs 0:14
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Understand that out-of-stock analysis helps identify where products are missing.
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Note that this analysis does not prioritize which stores should be stocked first.
Step 3: Utilize Lost Sales Calculation 0:27
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Click on the lost sales calculation feature located in the top corner of the dashboard.
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Review the list of stores ordered by missed daily sales to identify top priorities for restocking.
Step 4: Analyze Top Stores 0:40
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Compare the top two stores (e.g., Green Koi and Bizanzos).
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Open the Lost Farm report to see details of out-of-stock products.
Step 5: Review Sales Data 0:49
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Check the average daily sales for the last 28 days for each out-of-stock product.
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Note how many days each product has been out of stock (up to 14 days).
Step 6: Calculate Total Missed Sales 0:56
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Use the average daily sales and days out of stock to calculate total missed sales for each store.
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Determine which store should be prioritized for restocking based on total missed sales.
Step 7: Compare Product Velocities 1:08
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Compare the total sales loss between stores with multiple products out of stock.
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Prioritize stores with higher dollar velocity products over those with more products out of stock but lower sales velocity.